……..let’s see, guys, friends, work colleagues, family and not to mention the weekday lunch crowd (predominately suits), the cute barista at the local cafe and of course Me!
You be unaware that when you utter or
shout the words ‘I have nothing to wear’ this usually comes from the realisation that you don’t have the ideal outfit for your “target audience”. After many years of working in the retail fashion industry, I have become quite accustom to knowing what outfit will work well in different social environments and what outfit will work GREAT. I often used to ask my customers about the occasion or event they were attending, this way I could help them dress for their target audience.
When luncheoning with the girls I usually opt for, print pants, loose relaxed top, flats and minimal make-up. However if I’m attending a sunday session with guys, then it certainly calls for some wedges, bright lipstick and a slightly more fitted top. Not that I’m trying to look like Brandi Glanville from (The Real Housewives of Beverly Hills) on a coffee date, I just prefer a look that with edge and one with a POP factor! I am a firm believer in the power of dressing and have experienced first hand just how much it can influence people’s opinion of you.
The term ‘wardrobe staples’ often refers to key investment pieces in your wardrobe that equip you for any and every occasion, cocktail party/wedding/fashion launch ect. The moment you put one of these staples pieces on, a certain identity is created, think about the blazer for a second. Within seconds of wearing a blazer, you can very quickly present an image of importance and gives the impression to others that you quite possibly, belong to the corporate world. We have the luxury of choices in fashion to create these looks and sell them so easily without anyone questioning it.
Inspirational fashion IT items that we see in magazines and pieces straight of the runways of Paris fashion week, instantly provides us with a burning desire to own that particular item or replicate a look that we loved. This is the power of fashion, it’s fast, thrilling and makes the heart skip a beat! Of course we know the majority of what we see on the international runways, isn’t always the most practical, but that never stops a true Rachel Zoe, die-hard lover of fashion from wearing what she wants!
I was no naive girl, last winter when I purchased a pair of over the knee stiletto boots from Kookai. I knew these had the potential to be dangerous yet was such a thrilling purchase at the time, I couldn’t resist! But you see, a smart fashionista always has a plan of how she is going to wear the ‘impractical’ item she just purchased. My backup plan included teaming the boots over a pair of black skinny jeans (which was 90% of the time) to make them more practical, don’t get me wrong I still received plenty of comments and just the right amount of attention!
Dressing a particular way will not change your circumstances or the events that are going to unfold in the working week, it does however give you a sense of control, unlike the curveballs life throws at us. Reflecting on my past work/career life, I specifically remember this incredibly difficult Manager (don’t we all), I would literally tailor my outfit to what she would prefer. I figured when I was on the receiving end of yet another rant session, I would at least force the Manager to look directly at the eye-catching detail on my monochrome dress, all in some vein hope that it would divert her attention away from the week’s poor sales figures.
For so many fashion lovers, we use our clothes as protective armour which equips us for anything and everything! We are prepared for the unknown, ready for a chance encounter with an important person and smile enthusiastically when thinking about the future.
“Style is a way to say who you are without having to speak”. — Rachel Zoe